Compare · Google taxonomy #1022
Tents Tiendas de campaña · Sporting Goods › Outdoor Recreation › Camping & Hiking
n = 6 answers · 6 prompts · Oct 28, 2026 Mexico
Tiendas de campaña
n = 2 answers · 2 prompts · Oct 27, 2026 Open DH Leader Deporte Hábitat 50% United States
Tents
n = 2 answers · 2 prompts · Oct 28, 2026 Open N Leader NEMO 20%
Spain
Tiendas de campaña
n = 2 answers · 2 prompts · Oct 28, 2026 Open N Leader Naturehike 33.3%
What's different Generated from the numbers below; each line only appears when both sides have enough data.
AI demand is 9.1× higher in the US (83.4K asks a month) than in Spain (9.2K). A different brand leads in each country: Deporte Hábitat in Mexico, NEMO in the US and Naturehike in Spain. No brand appears in the top 3 of more than one country: each market has its own winners. Best opportunity: the US, scoring 92 (high) against 81 in Spain. Search demand is growing in every country (+38% to +72% year on year). A different store leads the shopping carousels in each country: REI in the US and Decathlon in Spain. Side by side Metric
MX Mexico MXN
US United States USD
ES Spain EUR
0%
AI Mode 0% · ChatGPT 0%
50%
AI Mode 0% · ChatGPT 100%
0%
AI Mode 0% · ChatGPT 0%
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Brands AI recommends Top 5 per country, by share of brand mentions.
Stores in the shopping carousels Who sells the products AI shows, by share of product cards.
No shopping carousel in these answers
Every sampled niche gets the same two prompts in every country, in its language: a short product search in Google AI Mode and a buying question in ChatGPT. Money stays in each country's currency. CPCs for Spain and the United States are converted from MXN with the European Central Bank reference rate of 2026-10-28. How we measure
n = 6 answers6 promptsOct 28, 2026