Mexico
Bañeras
n = 2 answers · 2 prompts · Oct 27, 2026 Open TT Leader TotalSpa Tinas de Hidromasaje 33.3%
United States
Bathtubs
n = 2 answers · 2 prompts · Oct 28, 2026 Open K Leader Kohler 50% Spain
Bañeras
n = 2 answers · 2 prompts · Oct 28, 2026 Open R Leader Roca 100% What's different Generated from the numbers below; each line only appears when both sides have enough data.
AI demand is 7.4× higher in the US (45.7K asks a month) than in Mexico (6.1K). Search demand is growing in Mexico (+14%) but shrinking in the US (−6%) and Spain (−12%). A different brand leads in each country: TotalSpa Tinas de Hidromasaje in Mexico, Kohler in the US and Roca in Spain. A different store leads the shopping carousels in each country: Home Depot in the US and Leroy Merlin in Spain. Side by side Metric
MX Mexico MXN
US United States USD
ES Spain EUR
0%
AI Mode 0% · ChatGPT 0%
0%
AI Mode 0% · ChatGPT 0%
0%
AI Mode 0% · ChatGPT 0%
Not enough data
Needs more answers
Not enough data
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Not enough data
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Brands AI recommends Top 5 per country, by share of brand mentions.
Stores in the shopping carousels Who sells the products AI shows, by share of product cards.
No shopping carousel in these answers
Every sampled niche gets the same two prompts in every country, in its language: a short product search in Google AI Mode and a buying question in ChatGPT. Money stays in each country's currency. CPCs for Spain and the United States are converted from MXN with the European Central Bank reference rate of 2026-10-28. How we measure