Mexico
Sombra de ojos
n = 2 answers · 2 prompts · Oct 27, 2026 Open MC Leader MAC Cosmetics 14.3% United States
Eye Shadow
n = 2 answers · 2 prompts · Oct 28, 2026 Open U Leader UCANBE 16.7%
Spain
Sombra de ojos
n = 2 answers · 2 prompts · Oct 28, 2026 Open LP Leader L'Oréal Paris 50% What's different Generated from the numbers below; each line only appears when both sides have enough data.
Best opportunity: the US, scoring 90 (high) against 15 in Mexico. AI demand is 11× higher in the US (25.1K asks a month) than in Spain (2.2K). A different brand leads in each country: MAC Cosmetics in Mexico, UCANBE in the US and L'Oréal Paris in Spain. No brand appears in the top 5 of more than one country: each market has its own winners. Amazon leads the shopping carousels in the US and Spain; Sephora in Mexico. Side by side Metric
MX Mexico MXN
US United States USD
ES Spain EUR
no change 0%
Peak: Dec 2025
0%
AI Mode 0% · ChatGPT 0%
100%
AI Mode 100% · ChatGPT 100%
100%
AI Mode 100% · ChatGPT 100%
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Brands AI recommends Top 5 per country, by share of brand mentions.
Stores in the shopping carousels Who sells the products AI shows, by share of product cards.
Every sampled niche gets the same two prompts in every country, in its language: a short product search in Google AI Mode and a buying question in ChatGPT. Money stays in each country's currency. CPCs for Spain and the United States are converted from MXN with the European Central Bank reference rate of 2026-10-28. How we measure
n = 6 answers6 promptsOct 28, 2026
