Compare · Google taxonomy #6356
Cabinets & Storage
Armarios y almacenamiento · Furniture
n = 60 answers60 promptsOct 28, 2026Mexico
Armarios y almacenamiento
n = 14 answers14 promptsOct 27, 2026Leader Philips25%
United States
Cabinets & Storage
n = 30 answers30 promptsOct 28, 2026Leader Article1.6%
Spain
Armarios y almacenamiento
n = 16 answers16 promptsOct 28, 2026Leader Maisons du Monde6.7%
What's different
Generated from the numbers below; each line only appears when both sides have enough data.
Auto-generated
- The top 3 brands hold 75% of mentions in Mexico but 4.8% in the US: the US is the more open market.
- AI demand is 10× higher in the US (347.8K asks a month) than in Spain (34.7K).
- AI answers show a shopping carousel 22.7% of the time in Mexico, but almost never in Spain (0%).
- Best opportunity: the US, scoring 82 (high) against 35 in Mexico.
- ChatGPT shows ads in 33.3% of these answers in the US vs 0% in Spain.
- A different brand leads in each country: Philips in Mexico, Article in the US and Maisons du Monde in Spain.
Side by side
Metric
MXMexico
USUnited States
ESSpain
AI asks / month
35.1K
347.8K
34.7K
Google searches / month
84.7K
838K
83.7K
Search trend
up +1%
Peak: Apr 2026
down −9%
Peak: Apr 2026
down −18%
Peak: Dec 2025
Cost per click
MX$2.82
High competition
$2.12
High competition
€0.31
High competition
Shopping carousel
22.7%
AI Mode 16.7% · ChatGPT 28.6%
20%
AI Mode 0% · ChatGPT 40%
0%
AI Mode 0% · ChatGPT 0%
Ads in answers
14.3%
1 ads seen
33.3%
5 ads seen
0%
0 ads seen
Brands named
4
Top 3 hold 75%
63
Top 3 hold 4.8%
15
Top 3 hold 20%
Concentration
Moderate
HHI 2,500
Fragmented
HHI 159
Fragmented
HHI 667
Products in carousels
9
Median MX$2,627
21
Median $648
0
No prices seen
Opportunity
Low35
High82
High70
Brands AI recommends
Top 5 per country, by share of brand mentions.
Mexico
4 brands
United States
63 brands
Stores in the shopping carousels
Who sells the products AI shows, by share of product cards.
Mexico
9 products
United States
21 products
Spain
0 products
Every sampled niche gets the same two prompts in every country, in its language: a short product search in Google AI Mode and a buying question in ChatGPT. Money stays in each country's currency. CPCs for Spain and the United States are converted from MXN with the European Central Bank reference rate of 2026-10-28. How we measure