76.6K estimated AI asks a month. AI answers name 14 brands with no clear leader, show native product carousels in 50% of AI Mode and 100% of ChatGPT answers, and carry ads in 80% of ChatGPT answers.
5 subcategories · size = AI demand · colour = opportunity
Brands, stores, products, ads and sources in the sampled answers
Share of brand mentions in Bowling answers
Fragmented: no brand dominates. The top 3 hold 45% of mentions; the leader 15%.
Product categories: Google answers only, for now