106.1K estimated AI asks a month. AI answers name 21 brands with no clear leader, show native product carousels in 50% of ChatGPT answers, and carry ads in 25% of ChatGPT answers.
9 subcategories · size = AI demand · colour = opportunity
Brands, stores, products, ads and sources in the sampled answers
Share of brand mentions in Horse Tack answers
Fragmented: no brand dominates. The top 3 hold 18.2% of mentions; the leader 9.1%.
Product categories: Google answers only, for now
