Business category · Mexico
Market Research
55 AI answers to 11 prompts name 39 brands. Kantar leads with 13% of mentions; the top 3 hold 32.4%.
Level 2n = 55 answers11 promptsupdated Oct 7, 2026AI Mode13ChatGPT16AI Overviews13Gemini13
AI answers
55
11 prompts
Last run Oct 7, 2026
Brands seen
39
Top 3 hold 32.4%
n = 55 answers
Concentration
Fragmented
HHI 576 · leader 13%
Leader
Kantar
13% of mentions
Avg. position #2.5
Top engine
ChatGPT
29.1% of answers
4 engines sampled
Sources cited
192
Top: kantar.com 12%
n = 55 answers
Visibility indexes
1 index · size = AI answers · colour = top-3 brand share
What AI answers show
Brands and sources in the sampled answers
n = 55 answers11 promptsOct 7, 2026
Brands AI recommends
Share of brand mentions in Market Research answers
- 1Kantaravg. #2.513%34
- 2Ipsosavg. #3.213%34
- 3De la Riva Groupavg. #3.86.5%17
- 4NielsenIQavg. #3.76.1%16
- 5Parametríaavg. #4.75%13
n = 55 answers39 brands seen in total
Market concentrationFragmented
FragmentedModerateConcentrated
HHI 576Leader 13%Top 3 32.4%
Fragmented: no brand dominates. The top 3 hold 32.4% of mentions; the leader 13%.
Answers behind the ranking
Every engine sampled
- Google AI Mode13
- ChatGPT16
- AI Overviews13
- Gemini13