Mexico
Natación
n = 6 answers · 6 prompts · Oct 27, 2026 Open N Leader Nike 16.7% United States
Swimming
n = 20 answers · 20 prompts · Oct 28, 2026 Open S Leader Speedo 21.1% Spain
Natación
n = 4 answers · 4 prompts · Oct 28, 2026 Open Z Leader Zoggs 16.7% What's different Generated from the numbers below; each line only appears when both sides have enough data.
AI demand is 14× higher in the US (28.2K asks a month) than in Spain (2.1K). ChatGPT shows ads in 33.3% of these answers in Mexico vs 0% in Spain. Best opportunity: the US, scoring 79 (high) against 48 in Spain. A different brand leads in each country: Nike in Mexico, Speedo in the US and Zoggs in Spain. 2 of the top 5 brands are the same in all three countries: Speedo and Arena. Search demand is growing in every country (+21% to +152% year on year). Side by side Metric
MX Mexico MXN
US United States USD
ES Spain EUR
33.3%
AI Mode 33.3% · ChatGPT 33.3%
25%
AI Mode 20% · ChatGPT 30%
25%
AI Mode 0% · ChatGPT 50%
Not enough data
Needs more answers
Brands AI recommends Top 5 per country, by share of brand mentions.
Stores in the shopping carousels Who sells the products AI shows, by share of product cards.
Every sampled niche gets the same two prompts in every country, in its language: a short product search in Google AI Mode and a buying question in ChatGPT. Money stays in each country's currency. CPCs for Spain and the United States are converted from MXN with the European Central Bank reference rate of 2026-10-28. How we measure
n = 30 answers30 promptsOct 28, 2026
