28.2K estimated AI asks a month. AI answers name 14 brands with no clear leader, show native product carousels in 20% of AI Mode and 30% of ChatGPT answers, and carry ads in 20% of ChatGPT answers.
13 subcategories · size = AI demand · colour = opportunity
1 subcategory without search demand data is listed in the .
Brands, stores, products, ads and sources in the sampled answers
Share of brand mentions in Swimming answers
Fragmented: no brand dominates. The top 3 hold 42.1% of mentions; the leader 21.1%.
Product categories: Google answers only, for now
