Mexico
Baño y cuidado corporal
n = 14 answers · 14 prompts · Oct 27, 2026 Open D Leader Depend® 6.3% United States
Bath & Body
n = 14 answers · 14 prompts · Oct 28, 2026 Open E Leader Equate 5%
Spain
Baño y cuidado corporal
n = 8 answers · 8 prompts · Oct 28, 2026 Open D Leader Douglas 20% What's different Generated from the numbers below; each line only appears when both sides have enough data.
AI demand is 20× higher in the US (99.5K asks a month) than in Spain (4.9K). Shopping carousels show up 5× more often in the US (35.7% of answers) than in Mexico (7.2%). Search demand is growing in Mexico (+24%) and Spain (+5%) but shrinking in the US (−5%). Best opportunity: the US, scoring 98 (high) against 50 in Spain. ChatGPT shows ads in 42.9% of these answers in Mexico vs 0% in Spain. A different brand leads in each country: Depend® in Mexico, Equate in the US and Douglas in Spain. Side by side Metric
MX Mexico MXN
US United States USD
ES Spain EUR
7.2%
AI Mode 14.3% · ChatGPT 0%
35.7%
AI Mode 57.1% · ChatGPT 14.3%
12.5%
AI Mode 25% · ChatGPT 0%
Brands AI recommends Top 5 per country, by share of brand mentions.
Stores in the shopping carousels Who sells the products AI shows, by share of product cards.
Every sampled niche gets the same two prompts in every country, in its language: a short product search in Google AI Mode and a buying question in ChatGPT. Money stays in each country's currency. CPCs for Spain and the United States are converted from MXN with the European Central Bank reference rate of 2026-10-28. How we measure
n = 36 answers36 promptsOct 28, 2026
