Category · Spain
Cameras & Optics
65.7K estimated AI asks a month. AI answers name 23 brands with no clear leader and show native product carousels in 20% of AI Mode and 14.3% of ChatGPT answers.
Taxonomy #141Level 1n = 28 answers28 promptsupdated Oct 28, 2026AI Mode14ChatGPT14
AI demand / mo
65.7K
158.3K Google searches
CPC €0.21 · High comp.
12-month trend
−18%
Peak Oct
Oct 2025 – Sep 2026
Brands seen
23
Fragmented · HHI 552
n = 14 answers
Native catalog
AI Mode20%
ChatGPT14.3%
29 distinct products
n = 28 answers
Ad rate
0%ChatGPT
No ads captured
n = 14 answers
Opportunity
6
Low
6 / 100
- Demand
- p19
- Open
- 71
- Ads
- 0
n = 28 answers
Subcategories
4 subcategories · size = AI demand · colour = opportunity
50Photography50.7%33.3K AI asks / mo54Cameras34.6%22.7K AI asks / mo43Optics12.7%8.3K AI asks / mo7Camera & Optic Accessories2%
What AI answers show
Brands, stores, products, ads and sources in the sampled answers
n = 28 answers28 promptsOct 28, 2026
Brands AI recommends
Share of brand mentions in Cameras & Optics answers
n = 14 answersGoogle AI Mode and AI Overviews answers
Market concentrationFragmented
FragmentedModerateConcentrated
HHI 552Leader 9.7%Top 3 29%
Fragmented: no brand dominates. The top 3 hold 29% of mentions; the leader 9.7%.
Answers behind the ranking
Product categories: Google answers only, for now
- Google AI Mode14