Category · Mexico
Arts & Crafts
270.8K estimated AI asks a month. AI answers name 76 brands with no clear leader, show native product carousels in 8.8% of AI Mode and 6.5% of ChatGPT answers, and carry ads in 41.3% of ChatGPT answers.
Taxonomy #16Level 3n = 92 answers92 promptsupdated Oct 27, 2026AI Mode46ChatGPT46
AI demand / mo
270.8K
652.6K Google searches
CPC MX$3.38 · High comp.
12-month trend
−6%
Peak Dec
Oct 2025 – Sep 2026
Brands seen
76
Fragmented · HHI 132
n = 46 answers
Native catalog
AI Mode8.8%
ChatGPT6.5%
38 distinct products
n = 92 answers
Ad rate
41.3%ChatGPT
19 ads · 4 advertisers
n = 46 answers
Opportunity
99
High
99 / 100
- Demand
- p100
- Open
- 96
- Ads
- 41
n = 92 answers
Subcategories
6 subcategories · size = AI demand · colour = opportunity
100Art & Crafting Materials68.5%185.6K AI asks / mo99Art & Crafting Tools27%73.2K AI asks / mo27Crafting Patterns & Molds3.8%Art & Crafting Tool Accessories
What AI answers show
Brands, stores, products, ads and sources in the sampled answers
n = 92 answers92 promptsOct 27, 2026
Brands AI recommends
Share of brand mentions in Arts & Crafts answers
n = 46 answersGoogle AI Mode and AI Overviews answers
Market concentrationFragmented
FragmentedModerateConcentrated
HHI 132Leader 1.3%Top 3 3.9%
Fragmented: no brand dominates. The top 3 hold 3.9% of mentions; the leader 1.3%.
Answers behind the ranking
Product categories: Google answers only, for now
- Google AI Mode46