Category · Mexico
Games
83.5K estimated AI asks a month. AI answers name 22 brands with no clear leader, show native product carousels in 14.3% of ChatGPT answers, and carry ads in 57.1% of ChatGPT answers.
Taxonomy #3793Level 2n = 14 answers14 promptsupdated Oct 27, 2026AI Mode7ChatGPT7
AI demand / mo
83.5K
201.1K Google searches
CPC MX$12.56 · Medium comp.
12-month trend
−33%
Peak Oct
Oct 2025 – Sep 2026
Brands seen
22
Fragmented · HHI 455
n = 7 answers
Native catalog
AI Mode0%
ChatGPT14.3%
1 distinct product
n = 14 answers
Ad rate
57.1%ChatGPT
4 ads · 2 advertisers
n = 7 answers
Opportunity
69
High
69 / 100
- Demand
- p76
- Open
- 86
- Ads
- 57
n = 14 answers
Subcategories
15 subcategories · size = AI demand · colour = opportunity
91Board Games54.7%45.7K AI asks / mo24Bingo Sets24.6%20.5K AI asks / mo75Card Games11%9.2K AI asks / mo66Slot Machines6%5K AI asks / mo6Dexterity Games1.4%5Tile Games1.2%Dice Sets & Games
3 subcategories without search demand data are listed in the .
What AI answers show
Brands, stores, products, ads and sources in the sampled answers
n = 14 answers14 promptsOct 27, 2026
Brands AI recommends
Share of brand mentions in Games answers
n = 7 answersGoogle AI Mode and AI Overviews answers
Market concentrationFragmented
FragmentedModerateConcentrated
HHI 455Leader 4.5%Top 3 13.6%
Fragmented: no brand dominates. The top 3 hold 13.6% of mentions; the leader 4.5%.
Answers behind the ranking
Product categories: Google answers only, for now
- Google AI Mode7