Category · United States
Electronics
6.4M estimated AI asks a month. AI answers name 572 brands with no clear leader, show native product carousels in 29.5% of AI Mode and 22.9% of ChatGPT answers, and carry ads in 45.6% of ChatGPT answers.
Taxonomy #222Level 1n = 430 answers430 promptsupdated Oct 28, 2026AI Mode215ChatGPT215
AI demand / mo
6.4M
15.4M Google searches
CPC $2.09 · High comp.
12-month trend
−12%
Peak Oct
Oct 2025 – Sep 2026
Brands seen
572
Fragmented · HHI 37
n = 215 answers
Native catalog
AI Mode29.5%
ChatGPT22.9%
346 distinct products
n = 430 answers
Ad rate
45.6%ChatGPT
109 ads · 20+ advertisers
n = 215 answers
Opportunity
63
Medium
63 / 100
- Demand
- p69
- Open
- 95
- Ads
- 46
n = 430 answers
Subcategories
19 subcategories · size = AI demand · colour = opportunity
90Audio25.2%1.6M AI asks / mo88Electronics Accessories22.7%1.5M AI asks / mo75Communications11.7%747.8K AI asks / mo76Computers10.5%673.7K AI asks / mo74Video10.1%649.2K AI asks / mo60Print, Copy, Scan & Fax9.1%580.1K AI asks / mo68Circuit Boards & Components4.8%307.1K AI asks / mo49Networking3.1%Arcade Equipment0.8%GPS Tracking DevicesRadar DetectorsVideo Game ConsolesMarine Electronics
What AI answers show
Brands, stores, products, ads and sources in the sampled answers
n = 430 answers430 promptsOct 28, 2026
Brands AI recommends
Share of brand mentions in Electronics answers
n = 215 answersGoogle AI Mode and AI Overviews answers
Market concentrationFragmented
FragmentedModerateConcentrated
HHI 37Leader 2.5%Top 3 5.5%
Fragmented: no brand dominates. The top 3 hold 5.5% of mentions; the leader 2.5%.
Answers behind the ranking
Product categories: Google answers only, for now
- Google AI Mode215