Category · United States
Fireplace & Wood Stove Accessories
30.1K estimated AI asks a month. AI answers name 17 brands with no clear leader, show native product carousels in 25% of AI Mode and 25% of ChatGPT answers, and carry ads in 25% of ChatGPT answers.
Taxonomy #2862Level 2n = 16 answers16 promptsupdated Oct 28, 2026AI Mode8ChatGPT8
AI demand / mo
30.1K
72.6K Google searches
CPC $1.76 · High comp.
12-month trend
−65%
Peak Nov
Oct 2025 – Sep 2026
Brands seen
17
Fragmented · HHI 588
n = 8 answers
Native catalog
AI Mode25%
ChatGPT25%
28 distinct products
n = 16 answers
Ad rate
25%ChatGPT
2 ads · 2 advertisers
n = 8 answers
Opportunity
52
Medium
52 / 100
- Demand
- p36
- Open
- 82
- Ads
- 25
n = 16 answers
Subcategories
11 subcategories · size = AI demand · colour = opportunity
64Fireplace Screens55.8%16.8K AI asks / mo11Fireplace Tools20.4%6.1K AI asks / mo36Fireplace Andirons7.4%2.2K AI asks / mo30Log Racks & Carriers4%3Wood Stove Fans & Blowers4%28Firewood & Fuel3.3%28Hearth Pads3.3%20Fireplace & Wood Stove Grates1.4%
2 subcategories without search demand data are listed in the .
What AI answers show
Brands, stores, products, ads and sources in the sampled answers
n = 16 answers16 promptsOct 28, 2026
Brands AI recommends
Share of brand mentions in Fireplace & Wood Stove Accessories answers
n = 8 answersGoogle AI Mode and AI Overviews answers
Market concentrationFragmented
FragmentedModerateConcentrated
HHI 588Leader 5.9%Top 3 17.6%
Fragmented: no brand dominates. The top 3 hold 17.6% of mentions; the leader 5.9%.
Answers behind the ranking
Product categories: Google answers only, for now
- Google AI Mode8