56.5K estimated AI asks a month. AI answers name 5 brands (the top 3 hold 60%), show native product carousels in 100% of AI Mode and 33.3% of ChatGPT answers, and carry ads in 66.7% of ChatGPT answers.
2 subcategories · size = AI demand · colour = opportunity
Brands, stores, products, ads and sources in the sampled answers
Share of brand mentions in Pencils answers
Moderately concentrated: the top 3 hold 60% of mentions; the leader 20%.
Product categories: Google answers only, for now
