8.7K estimated AI asks a month. AI answers name 5 brands (the top 3 hold 60%) and show no native product carousel.
2 subcategories · size = AI demand · colour = opportunity
Brands, stores, products, ads and sources in the sampled answers
Share of brand mentions in Deodorant & Anti-Perspirant answers
Moderately concentrated: the top 3 hold 60% of mentions; the leader 20%.
Product categories: Google answers only, for now