15.4K estimated AI asks a month. AI answers name 18 brands with no clear leader and show native product carousels in 14.3% of ChatGPT answers.
4 subcategories · size = AI demand · colour = opportunity
1 subcategory without search demand data is listed in the .
Brands, stores, products, ads and sources in the sampled answers
Share of brand mentions in Winter Sports & Activities answers
Fragmented: no brand dominates. The top 3 hold 27.3% of mentions; the leader 9.1%.
Product categories: Google answers only, for now
