Category · Mexico
Equipamiento deportivo
816.9K estimated AI asks a month. AI answers name 254 brands with no clear leader, show native product carousels in 14.4% of AI Mode and 10.7% of ChatGPT answers, and carry ads in 24.4% of ChatGPT answers.
Taxonomy #988Level 1n = 262 answers262 promptsupdated Oct 27, 2026AI Mode131ChatGPT131
AI demand / mo
816.9K
2M Google searches
CPC MX$3.80 · High comp.
12-month trend
−3%
Peak Apr
Oct 2025 – Sep 2026
Brands seen
254
Fragmented · HHI 59
n = 131 answers
Native catalog
AI Mode14.4%
ChatGPT10.7%
97 distinct products
n = 262 answers
Ad rate · ChatGPT
24.4%
32 ads · 8 advertisers
n = 131 answers
Opportunity
69
High
69 / 100
- Demand
- p63
- Open
- 93
- Ads
- 24
n = 262 answers
Subcategories
4 subcategories · size = AI demand · colour = opportunity
What AI answers show
Brands, stores, products, ads and sources in the sampled answers
n = 262 answers262 promptsOct 27, 2026
Brands AI recommends
Share of brand mentions in Equipamiento deportivo answers
n = 131 answersGoogle AI Mode and AI Overviews answers
Market concentrationFragmented
FragmentedModerateConcentrated
HHI 59Leader 3.3%Top 3 7%
Fragmented: no brand dominates. The top 3 hold 7% of mentions; the leader 3.3%.
Answers behind the ranking
Product categories: Google answers only, for now
- Google AI Mode131