Category · United States
Health Care
2.3M estimated AI asks a month. AI answers name 172 brands with no clear leader, show native product carousels in 24.5% of AI Mode and 10.7% of ChatGPT answers, and carry ads in 32.1% of ChatGPT answers.
Taxonomy #491Level 2n = 112 answers112 promptsupdated Oct 28, 2026AI Mode56ChatGPT56
AI demand / mo
2.3M
5.6M Google searches
CPC $2.65 · High comp.
12-month trend
−8%
Peak Apr
Oct 2025 – Sep 2026
Brands seen
172
Fragmented · HHI 62
n = 56 answers
Native catalog
AI Mode24.5%
ChatGPT10.7%
66 distinct products
n = 112 answers
Ad rate
32.1%ChatGPT
18 ads · 14 advertisers
n = 56 answers
Opportunity
95
High
95 / 100
- Demand
- p94
- Open
- 97
- Ads
- 32
n = 112 answers
Subcategories
25 subcategories · size = AI demand · colour = opportunity
94Fitness & Nutrition20.4%472.7K AI asks / mo96Biometric Monitors18.1%419.6K AI asks / mo91Medical Tests13.4%310.8K AI asks / mo97Mobility & Accessibility11.1%257.5K AI asks / mo49Light Therapy Lamps6.6%152.7K AI asks / mo78Respiratory Care6.2%144.3K AI asks / mo90First Aid6.1%142K AI asks / mo46Condoms4.4%102.1K AI asks / mo85Supports & Braces4.4%102.1K AI asks / mo81Hearing Aids3%81Medicine & Drugs3%68.5K AI asks / moBiometric Monitor Accessories1.2%Bed PansOccupational & Physical Therapy Equipment
1 subcategory without search demand data is listed in the .
What AI answers show
Brands, stores, products, ads and sources in the sampled answers
n = 112 answers112 promptsOct 28, 2026
Brands AI recommends
Share of brand mentions in Health Care answers
n = 56 answersGoogle AI Mode and AI Overviews answers
Market concentrationFragmented
FragmentedModerateConcentrated
HHI 62Leader 1.1%Top 3 3.2%
Fragmented: no brand dominates. The top 3 hold 3.2% of mentions; the leader 1.1%.
Answers behind the ranking
Product categories: Google answers only, for now
- Google AI Mode56