1.5M estimated AI asks a month. AI answers name 173 brands with no clear leader, show native product carousels in 39.5% of AI Mode and 27.4% of ChatGPT answers, and carry ads in 40.5% of ChatGPT answers.
18 subcategories · size = AI demand · colour = opportunity
Brands, stores, products, ads and sources in the sampled answers
Share of brand mentions in Household Supplies answers
Fragmented: no brand dominates. The top 3 hold 5.7% of mentions; the leader 1.9%.
Product categories: Google answers only, for now
